Ken Blanchard has posted some Leadership Lessons from Super Bowl XLIV. He believes the underdog New Orleans Saints defeated the Indianapolis Colts 31-17, in large part, to the power of their purpose.

After the game Brees was quoted as saying, “We played for our city. We played for the entire Gulf Coast region. We played for the entire Who Dat nation that has been behind us every step of the way.”

Blanchard states, “Teams of all kinds, whether in the sports world, corporate America, or the non-profit sector, can take a lesson from the Saints and the power of purpose. When chartering a team, one of the first priorities is to establish a clear purpose. ‘Why do we exist?’ and ‘What are we trying to achieve?’ are key questions that need to be answered.”

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